Full Job Description
Job Title: Digital Content Strategist
Location: Lander, Wyoming
Company Overview
Amazon, a globally recognized leader in e-commerce and technology, is seeking a Digital Content Strategist to join our dynamic team in Lander, Wyoming. With a mission to be Earth's most customer-centric company, we constantly strive to innovate and enhance customer experiences across all digital platforms. Lander serves as a central hub for our strategic initiatives, allowing us to engage closely with our customers in a beautiful, vibrant environment.
About the Role
As a Digital Content Strategist at Amazon, you will play a critical role in developing and executing our online content strategy. You will collaborate with cross-functional teams to produce valuable content that resonates with our target audience and drives business growth. Your expertise in digital marketing trends, customer psychology, and content optimization will be essential in shaping our digital narrative.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that align with business objectives.
- Conduct thorough research and competitor analysis to identify content gaps and opportunities.
- Create engaging and relevant content across various formats, including blog posts, video scripts, social media updates, and email campaigns.
- Optimize content for SEO to improve visibility and ranking on search engines, ensuring that our materials are easily discoverable.
- Collaborate with graphic designers, video producers, and other stakeholders to produce high-quality visual and textual content.
- Analyze and report on content performance metrics, making data-driven recommendations for continuous improvement.
- Manage content calendars, ensuring timely delivery and consistency across all digital channels.
- Stay updated on industry trends, digital marketing strategies, and best practices to keep Amazon at the forefront of online content innovation.
- Foster a community around our content, engaging directly with users on various platforms to understand their needs and preferences.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 3-5 years of experience in digital content strategy or a similar role, preferably in a fast-paced environment.
- Proven track record of creating compelling content that drives engagement and conversions.
- Strong understanding of SEO, social media, and digital marketing strategies.
- Excellent writing, editing, and verbal communication skills.
- Proficient in content management systems (CMS), analytics tools, and social media platforms.
- Ability to manage multiple projects simultaneously while meeting deadlines in a high-pressure environment.
- Creative thinker with the ability to analyze data and tailor content strategies accordingly.
Why Lander, Wyoming?
Lander is a hidden gem that combines stunning natural beauty with a tight-knit community atmosphere. Situated at the base of the Wind River Mountains, Lander offers countless outdoor recreational opportunities, including hiking, fishing, and skiing. This charming town provides a unique blend of culture, history, and adventure, making it an ideal location for individuals who value work-life balance. Here, at Amazon, we’re not just building a world-class team; we’re fostering a vibrant community that reflects these values.
What We Offer
- Competitive salary and comprehensive benefits package, including health, dental, and retirement plans.
- Opportunities for professional growth and development, with access to training resources and mentoring.
- A vibrant and inclusive workplace culture that promotes creativity and collaboration.
- Flexible work hours and the possibility of remote work, empowering you to balance your personal and professional life.
- Access to Amazon's exclusive discounts and perks.
How to Apply
If you’re passionate about digital storytelling and eager to create impactful content that shapes the future of e-commerce, we want to hear from you! Please submit your resume, cover letter, and a portfolio demonstrating your previous work relevant to the role of Digital Content Strategist by visiting our careers page and exploring the exciting opportunities at Amazon.
Amazon is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, or any other characteristic protected by law.
Join us at Amazon in Lander, Wyoming, and help us redefine the digital content landscape while working in a beautiful mountain town!